Customers try the Huawei Mate 40 series smartphones at a flagship store in Guangzhou， Guangdong province， on Nov 1， 2020.
在每一个客户接触点，您都可以改善或破坏客户对您品牌的感受。Customer experience refers to how a business engages with its customers at every point of their buying journey—from marketing to sales to customer service and everywhere in between. In large part， it‘s the sum total of all interactions a customer has with your brand. Customer experience is not just a set of actions. It also focuses on feelings. How do your customers or prospective customers feel about your brand?
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