Artificial intelligence ， in its broadest sense， is intelligence exhibited by machines， particularly computer systems. It is a field of research in computer science that develops and studies methods and software that enable machines to perceive their environment and use learning and intelligence to take actions that maximize their chances of achieving defined goals. Such machines may be called AIs.
全新的时代，AIGC（Artificial Intelligence Generative Content，即人工智能生成内容）正在重新塑造着内容创作生态。当常识能被机器识别，当艺术被重新定义，当创意不再需要人工，广告营销行业将迎来一场生产变革巨浪。
今天来把年后市场火爆的概念来说一下，昨天市场突然出现一个新的概念AIGC，直接高开大涨，那就说一下AIGC，全称AI Generated Content，即AI生产内容，继 UGC、PGC 之后新型利用AI技术赋能内容生产。
相信最近大家已经被Gpt,Midjourney等Ai领域的工具刷屏了，并同时大概了解到很多公司在做AIGC，今天就用通俗易懂的话来聊聊什么是AIGC，为了方便理解我们同时引入另外两个词，PGC,UGC。
